You built the business. We help build what comes next.
We help local businesses win more sales, look after customers and keep them coming back. I bring the perspective of a business owner. Our team does the planning and setup, then shows you how to use it.
I've been doing this a long time
I grew up in a family that runs businesses. My parents, aunts, uncles. That's been my testing ground since I was a kid. At 10, I was writing Excel scripts to help my mom at work.
Built my first website. By college, I was building online stores and payroll systems for San Miguel Corporation. Since then, I've been selling solutions, not brochure sites. Every project was about solving a real problem.
Moved to the US, worked at agencies on projects for Google, Starbucks, and Hormel. Then I joined the Navy. The military taught me discipline, how to stay calm when things get chaotic, and how to build things that work under pressure.
During a deployment, I got the news that my grandmother died in a hit-and-run. That loss gave me a wake-up call: life is short, and I needed to pursue what actually matters.
I teamed up with engineers and we've built three software tools together. When my wife Maria wanted to quit her 9-to-5, we started a pet boarding business and scaled it to six figures in 18 months without ads. Same stuff I'd been testing in my family's businesses for years.
My mom runs a home care agency. Watching her work 7 days a week, everything on her phone, nothing written down. If she got sick, the whole business would stop. That's not a business. That's a trap.
That experience shapes how I work: understand the daily task, set up something useful and make sure the people using it know what to do.
Useful systems. Plain explanations.
You should know what you are paying for and how it helps. We explain the problem we are solving, the work included and the cost before you decide.
We look at what you use today, agree on what needs to change and install the setup. Then we walk through it with you and your team.
Clear tools. Clear costs.
Know what you own, what software you're using, and what it costs. We explain setup fees and any ongoing subscriptions before you commit.
Start with what you need
We focus on the customer and admin tasks that take up your day, then agree on the setup and support that fit your business.
Your team can actually use it
We show the people using the setup how to handle everyday tasks and where to find instructions when they need a reminder.
This is what working with us actually looks like
Built Around Your Business
We learn how your business runs, then set up the tools to make work easier for you, your staff and your customers.
The Whole Picture
We look at everything: how you get customers, how you keep them, and how your team works. Not just one piece.
Always Learning
We assess tools against the job they need to do. New technology belongs in your business when it solves a useful problem.
You Come First
We explain the tools, trade-offs and ongoing costs so you can decide whether the proposed setup is worth it.
Military Precision
My Navy experience shapes how I plan the work, write clear instructions and check the details before your team starts using it.
We Tell You the Truth
If something won't work for your business, we'll say so. If you don't need us, we'll tell you that too.
A small team that actually cares
I'm Rg. I'm an introvert who lets results do the talking. My wife Maria handles client relationships and keeps everything running smoothly. We work with a small team of engineers I've been building software with for years.
Beyond client work, I mentor fellow service members and local San Diego business owners. There's something rewarding about watching someone take what you taught them and actually use it.
We stay small on purpose. We'd rather help a few businesses really well than do mediocre work for a lot of people. We work remotely with business owners across the country.
And yes, we answer our phones.
What could your business do with the right systems behind it?
Tell us where you are losing sales or spending too much time. We will talk through what could help and what to tackle first.